Lakers Sign Jersey Deal Worth $14 Million

The Lakers have signed a jersey fix deal with S.F.- based e-commerce organization Wish. The three-year agreement, as indicated by a source, is between $12-14M every year, putting it on the best tier of NBA jersey deals. The Warriors’ recent jersey deal with Rakuten is worth $20M every year yet in addition includes naming rights to the team’s practice office. Wish, founded in ’11, is a “digital mall” that sells discounted merchandise through an e-commerce stage. As indicated by the organization’s website, it is the 6th largest e-commerce organization on the planet. Lakers President of Business Operations Tim Harris said other elements of the Wish deal include an establishing sponsorship in team’s instructional hub, alongside signage and neighborliness in Staples Center. The Wish logo will likewise be on the team’s G-League South Bay Lakers franchise. IMG was the sales agency. “We talked to a bunch of companies,” Harris said. “We were hoping for a company that is more mobile facing, because it helps us to continue to connect with younger fans.”

NBA JERSEY PATCHES PLANNED FOR ’17-18 SEASON
TEAM
SPONSOR
76ers
StubHub
Bucks
Harley-Davidson
Cavaliers
Goodyear
Celtics
GE
Hawks
Sharecare
Heat
Ultimate Software
Jazz
Qualtrics
Kings
Blue Diamond
Lakers
Wish
Magic
Walt Disney World
Nets
Infor
Nuggets
Western Union
Pistons
Flagstar Bank
Raptors
Sun Life
T’Wolves
Fitbit
Warriors
Rakuten

Courtesy of Sports Business Daily


Are you professional athlete who may be exercising your right at free agency or facing a possible trade in your organization? Lowell & Vanderbilt Inc. is one of the premier luxury real estate firms in Southern California specializing in athlete relocation.

While trades & free agency are more prominent in the NBA, MLB, NFL, NHL & MLS, Real Estate Broker Paul Argueta recognizes that the professional athlete is not limited to just those leagues and continues to represent athletes of all sports, including Golf, Tennis, Equestrianism, and the emerging E-Sport athlete.

To contact Paul, reach him on Twitter @TalkToPaulHomes or LinkedIn.